Companies turn to Enterprise Software to help them meet the needs of their customers, stakeholders, business partners, and employees. Whether your company is big or small, clean data, clear organization, and efficient processes are essential to a successful company- and we’re sharing the software everyone should have to get there.
We live in a competitive world where digital marketing and technology are important for running a business. Without these, companies wouldn’t be able to meet the needs of their customers, stakeholders, business partners, and employees. To continue giving people what they deserve and want, business owners should also be able to keep everything organized.
Organization is critical for all types of business in all industries. It doesn’t matter if you have a big company or a small one; the key to having a successful business is a great organization. This is also why many companies turn to enterprise software to help them meet their needs and provide solutions for their problems.
What Is Enterprise Software?
Enterprise software (ES) — also called enterprise application software (EAS) — are systems that can provide all the needs of an entire company instead of individuals or groups. To put it simply, enterprise software is a service that is essential to a business, allowing it to function, produce, and supply well. There are many variations of enterprise software that can help certain business areas such as:
- Project Management
- Marketing Automation
- Business Intelligence
- Conversational Analytics
- Knowledge Base
- Email Marketing
Why Is Enterprise Software Important?
Enterprise software can give many companies different benefits such as:
- One Location for All Information: One of the main reasons why many companies rely on enterprise software is because it helps them organize every bit of information they need to grow their business. Your employees and clients can have access to files, folders, systems, or more with just one click, so they won’t have a hard time finding certain information. Enterprise software can also help evaluate a company’s status more easily. Most enterprise software is equipped with tools that can show graphs, reports, and other data that’s essential for a business.
- Saves Time: Working with enterprise software can allow your employees and users to access information within minutes. They won’t have to spend their time looking for specific information; instead they can rely on an EAS where all of the information is stored.
- Improves Security: We live in a competitive era. Many competitors or third-party users will try to hack information from any type of business. With the help of enterprise software, you will be able to add a layer of security to your business. For example, you can add passwords or two-factor authentication to your system that only employees can know.
Best Enterprise Software on the Market Today
While there are many different types of enterprise software to choose from, working with the best is very essential. This ensures that you are using software that is suited to your needs and will have more effect on your business growth. It’s always better to choose the best enterprise software that can help you in multiple ways.
Here are some of the best kinds of enterprise software today:
CRM (Customer Relationship Management)
If you want to focus on managing your relationship with your customers and prospects, you will need the help of a software that specializes in customer relationship management. HubSpot has enterprise software that can offer various free tools for everyone on your team. It offers features and tools that can be leveraged together, such as email tracking tools, prospect tracking, a meeting scheduler, and even live chat features. This enterprise software is a must-have if you want to strengthen the relationship between your company and customers and prospects alike.
ERP (Enterprise Resource Planning)
If you’re looking for a way to manage your day-to-day business activities in a more organized manner, you can try out an enterprise software like Oracle. This software specializes in enterprise resource planning. It can help companies get a clear financial picture for their business to improve decision making. Oracle can offer features like their accounting hub, reporting and analytics, payables and assets, revenue management, receivables, and more.
For those who want to put all their work in one space, ClickUp might be the enterprise software you’ve been looking for. This software can help you and your employees organize everything you need into one place. You don’t have to waste your time looking up information because with ClickUp you will be able to have them all right in front of you. From tasks and documents to chats, goals, and more, ClickUp can offer it together with just one app.
Marketo is an enterprise software that can help you engage, identify, and accelerate your customers’ experience. This enterprise software has everything that a small business needs — from content personalization and dynamic impact analytics to marketing data environment and so much more. With the help of this software, you will be able to increase your customers’ experience with your company.
For mid-large size companies, consider HubSpot’s Pro or Enterprise Marketing Suite for more integrated, complex automation that syncs cohesively with their Sales, CRM, and Support hubs. It’s robust offerings and intuitive design with plenty of integrations make it a top tier choice.
Are you looking for a way to connect your team with just one tool? If so, then Databox might be the software you need. This tool can help you share your data and reports, monitor trends, track customers, and even discover insights for your team with just one click. You don’t have to log in to different tools just to look for specific information because everything will be easier with this business intelligence software.
Business owners that want to keep their customers engaged and level up customer experience should try out software like 8×8 and Dialpad. Enterprise software like these can help you maintain your customer’s interest by keeping in touch with them. These two software brands can offer tools like a contact center, team chat, business phone, and video meetings, and they offer support to your customers and partners. With these, you will be able to easily keep your customers connected to you.
Help Scout is one of the most well-known types of knowledge base enterprise software today. This tool can help you create, organize, and manage self-service information for your entire audience. You can also manage all customer conversations within one platform when using this tool. You’ll be able to help your team collaborate and organize everything in a cleaner, faster way using Help Scout.
Decision Fatigue? Analysis Paralysis?
Enterprise software can help all companies improve in their line of work. It helps small and medium-sized businesses to grow to their full potential. It also helps large companies maintain their great performance. Without the help of enterprise software, the success of your company might be at stake.
It can also make your employees work more efficiently. Plus, enterprise software can engage your customers and boost loyalty to your company. If you want to continue attracting customers and giving your company great revenue, investing in enterprise software is a must.
But what makes sense for YOUR business?
Choosing the right suite that works together can be downright overwhelming, not to mention pricing and comparing one system to another, and countless exploratory calls with each provider. This is where agencies like Anticipated Digital shine. Because we have existing relationships, preferred partnerships, and ongoing certifications with multiple platforms, we can do the homework for you, negotiate discounts, and advise you on the best enterprise software that fits your needs and works cohesively together. No one wants a franken-system that doesn’t work together. Leveraging an agency can save you time, energy, and funds to ensure you get the best software fit for your needs.