New Website & Full Service Digital Sales Solution Nets over $250K In First 90 Days
Suffering from a ~.8% conversion rate and a simplistic system that left leads hanging, Giddy was primed for growth. Anticipated Digital built a WordPress platform that could handle thousands of orders at scale, and created a personal experience for each customer that leveraged data automation and CRM implementation while reducing weekly labor hours.
What We Did
Front-to-Back Digital Marketing Strategy with Automation Provides a Customized User Journey
To deliver a full scale sales and marketing experience for customers, Anticipated Digital launched an automated WordPress platform that took a ~.8% conversion rate and grew that to over 1.7% within the first 90 days using data analysis and testing. Page load time was optimized to 1.9 seconds with a powerful combination of caching and CDNs.
Integration of the Hubspot CRM suite, social proof, automated campaigns, and segmented lists based on customer information created an end-to-end inbound marketing solution targeted and providing a unique user experience from start to finish. The creation of a 17-point touch inbound marketing strategy based on discovery research led to over 160,000 possible user journeys designed to personalize the sales process for a truly unique experience. Implemented automations saved over 30 hours of manual labor per week- leveraging data analysis and smart marketing to lighten their workload and reduce potential overhead.
CRM Implementation & Management
Content Marketing
Website Design
Email Marketing
Search Engine Optimization
Marketing Automation
About Giddy
Giddy is a patented FDA Class II wearable medical device provider. Aiming to become an industry leader in their field, Giddy raised over $300,00 on the Crowdfunding Platform Indiegogo and sought to sell over 1 million units within their first year while creating a personal experience for each customer.
