How HubSpot Integrates With ERPs

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Operating any business involves performing numerous activities and handling multiple tasks to accomplish everything on your to-do list. That’s why business owners can easily be overwhelmed when they try to balance everything from their marketing and sales to their project management aspects.
Although HubSpot is an excellent tool in providing users with marketing insights, sales pipeline management, and page-building capabilities, it doesn’t always offer everything that one needs in it’s standard packaging. Aspects such as project management, invoicing, and time tracking often need to be added to platform for business’ use.
The good news is that HubSpot CRM integrations are available to fill these gaps. One of the best ways of doing this is by integrating the platform with a powerful enterprise resource planning (ERP) system.

How Does HubSpot Integrate With ERP Systems?

Integrations between the HubSpot CRM and various ERP systems may seem like a daunting task, yet the rewards that you can get afterward are worth it. The ERP software market continues to grow and has even been projected to be worth close to $50 billion by 2022.
Before starting, you should keep in mind that not all ERP systems are compatible with the HubSpot CRM. Some of these integrations are made using APIs, through Zapier, and in-house ERP systems that need huge commitments from the development team to get them to work.
For systems that are compatible with HubSpot, the platform will integrate seamlessly with them. This could be by syncing contacts in a project management system, gathering data from smart lists, linking properties to fields with custom mappings, and so much more.

Why You Should Integrate HubSpot With an ERP System

Although the HubSpot CRM offers numerous features, it is incredibly easy to use. Users of the platform can create enticing profiles for their brands while managing communication channels with their leads, prospects, and customers.

With HubSpot, you can track the performance of your company and obtain a bigger picture of all activities from team members within a single dashboard. All of the metrics that show up here are also optimized for quick analysis.Integrating HubSpot with other applications is extremely efficient.

Sales and marketing teams will find the platform to be one of the best tools they have used. However, it doesn’t provide all the features they need.

An ERP system is a natural match for HubSpot CRM. ERP solutions are often used to integrate other features that are not present in the platform, helping accomplish business output while streamlining its processes.

How HubSpot Integrates with ERPs

Benefits of HubSpot Integration With ERP Systems

These are the primary benefits users can get when they integrate HubSpot with their ERP systems.

Empowering Your Ability to Close Sales

One of the major benefits obtained when integrating HubSpot with a reliable ERP system is how the synchronization shortens the sales cycle. This allows companies to save time due to the quicker process while allowing them to save money. Having bi-directional syncing ensures that business owners stay updated on all activities within their sales pipeline. It also provides them with actionable insights that can help close deals.

Streamline Communication Between Teams

Fully integrating HubSpot CRM with robust ERP software can improve communication lines between teams and even departments. It also provides outstanding visibility at every stage of the business. Such data is vital towards greater success in the company. Closed deals can automatically be transferred from HubSpot to other apps and vice versa. The bi-directional syncing capability is an incredibly efficient way of reducing unnecessary manual inputs while letting you concentrate on the things that really matter — the clients and their demands.

Get a Full Overview of Your Business and Customer Life Cycle

Having clear and reliable information can provide companies with better visibility into their business insights. When you integrate HubSpot CRM with a good ERP system, you help ensure that this data is readily available. You can use this information in managing each stage of your customer journey. This allows you to reach and obtain new clients, develop relationships, and retain more loyal customers.

How HubSpot integrates with ERPs
You Get To Nurture Your Leads

Having a solid integration between HubSpot and an ERP system can provide business owners with high-value information. This can enable them to nurture their leads while developing a stronger rapport with their customers.

These type of insights are also beneficial in creating and applying better strategies while ensuring more deals are won.

A good connection between HubSpot CRM and ERP systems can make lead nurturing simpler and more efficient. This is especially true since the integration can help retain interest until leads are ready to move forward.

ERPs and HubSpot

There are many benefits that companies can get when they integrate HubSpot CRM with their ERP systems.

With the right software, you can efficiently and accurately delegate tasks, obtain crucial business data, and essential insights that can help close deals faster. Ensure that the ERP system you have is compatible with HubSpot, so your company can obtain the full benefits of integrating these two channels, and reap the benefits of a fully integrated CRM and ERP.

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