Aircall and HubSpot Integration

a man speaking on a phone while working on his computer

Every call an office makes or receives is assigned to a particular stage in the buyer’s journey. This is why the quality of your phone calls — and the remainder of your customer service experience — is so crucial. To provide an exceptional customer experience, your sales professionals and support personnel must be capable of […]

How Mid-Market Companies Can Increase Their Profitability

Roughly 80% of business leaders made the move towards improving the automation of many of their business practices. Done correctly, automation can increase productivity by as much as 14.5% while also reducing the cost of marketing by 12.2%. From marketing to sales, automation can increase your company’s profitability in almost every portion of your business by […]

The Rybbon Program: Discover the Perks of Digital Rewards

The Rybbon Program Discover the Perks of Digital Rewards

We’ve talked previously about how to use rewards to improve customer feedback- and it’s value for retaining customers. Missed that post? Read it here. When it comes to simple yet useful business rewards, it’s hard to go wrong with gift certificates and discount coupons. Nearly every retailer and service provider offers gift cards with different […]

SMS Automation vs Email Automation

SMS vs Email with Anticipated Digital

SMS and email are some of the most effective electronic marketing strategies in the market today. These two methods have been proven to be both effective and reasonably priced for marketers worldwide. Unsurprisingly, small and large business owners alike invest in these marketing strategies to promote their brands. They can be used together or independent […]

Top 7 Conversion Rate Optimization Techniques

Conversion rate optimization (CRO) is an ongoing process that helps you increase the number of visitors who turn into paying customers or subscribers. It’s key for businesses because this will increase the number of sales made on your website and drive more revenue for your company. You can improve conversion rates by learning the best […]

How To Use Rewards To Improve Customer Feedback

Anticipated Digital Customer Rewards Programs

Customer approval is an undeniably important part of any business. After all, there would be no business without customers. Globally, consumers have high expectations of a business’s customer services. Should you live up to their expectations, they are likely to tell others about their positive experience with your business. Likewise, failing to meet consumer demands […]

Enterprise Software All Companies Need

Companies turn to Enterprise Software to help them meet the needs of their customers, stakeholders, business partners, and employees. Whether your company is big or small, clean data, clear organization, and efficient processes are essential to a successful company- and we’re sharing the software everyone should have to get there. We live in a competitive […]

Comprehensive Guide to HubSpot Onboarding

Comprehensive guide to HubSpot Onboarding

HubSpot History HubSpot is a top tier customer relationship management (CRM) platform that combines everything a growing business needs to provide a world-class customer experience in one location. HubSpot is a prominent CRM software with top-of-the-line tools for marketing, sales, and customer service. In the first quarter of 2021, HubSpot, a pioneer in inbound marketing, […]

Top 7 Marketing Automation Ideas for B2B Companies

Top 7 Marketing Automation Ideas for B2B Companies

For B2B companies, retaining engagement and ensuring a steady stream of customers are priorities. However, these tasks are easier said than done, as they both require a lot of effort from the company. Advancements in automation have significantly reduced the effort required to stay on top of things — in fact, marketing automation can help […]